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If you have a Facebook Page for your business, you’re probably well aware of the fact that the path from ‘like’ to ‘sale’ is not direct. It’s a journey with actionable steps. To get you started, I’ve outlined 4 major factors that will help you grow your fan base, generate engagement, and improve sales.
Last week Facebook unveiled Graph Search – their first real attempt at getting into search. Graph Search is still in beta mode, and although you CAN request an invite, the features thus far seem very limited. In essence Graph Search is a ‘discovery tool’. You might use it to look for restaurants your friends like [...]
If you want a Facebook Page that gets shared and posts that people engage with, you’ve got to consider changing your strategy. Facebook is an increasingly visual platform. Here are a few strategies to help you get noticed and best of all, to help you have fun while doing your social media marketing.